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Video Marketing

720p, 1080p, 2K, 4K and Drone

The Everchanging Video Marketing Landscape

As video marketing is being used more throughout the current business world, companies must continue to market their products by utilizing creative, digitized approaches to promote a more engaging aesthetic with the customer. What better way to accomplish this engagement by incorporating high-quality video footage and photography?

Videography and photography are excellent and visual ways to teach customers how to use your product or where it is the product is made. It is within the videos and photos that help build a showcase for your customers and potential business partners. If you see that your business’ videos and photos are gathering some attention, it might be a good idea to take this approach a little further. Don’t just post one video about your product; post several of them! Imagine different scenarios where your product can be used by your customer and film them. Give them the visual that your product can be an essential part of everyday life.

The formula for success?

Well, we’ll tell you that it doesn’t lie just within your budget. Video and photo projects can cost as little as $1,000 or $2,000. At the end of the day, success came down to educating customers about the product as well as creating something a little more extraordinary than your traditional video or photo projects. This is where our new drone comes into play. Just because you want some stellar footage doesn’t mean you need to pull out a new mortgage to do so. RCC is here to help you determine what kinds of engaging footage you need for the price that you can afford!

Drones and the Engagement Video Marketing Content

Drones have rapidly become the way to go to creatively capture images that give a whole new depth and perspective to the project. Imagine aerial footage from your wedding day, graduation, or that time you did a bungee jump off the tallest bridge in the world? Regardless of the intent, drone footage can significantly supplement the overall story of a final video or photo project.

Not only can a drone be used recreationally, but drones ought to be prioritized by businesses today, especially emerging and newer businesses, as well. Drone footage can be used to film factories, plants, offices, and even how certain operations come together. Forbes Magazine says that 64% of online video viewers make a purchase after watching branded videos on social media. So, regularly implementing video can be the difference between a great month for sales and a moderate one.

Professional Equipment.

At RCC, we use the DJI Mavic 2 Pro (Model: RC1A) for our drone video services. This is a machine that can process video with 20 million effective pixels in either 4K, 2.7K, or FHD resolution modes. Traveling up to over 11 miles from the home base, this drone is packed with high-quality power built to go as fast as 45 mph at sea level and withstand wind speeds of up to 25 mph.

Contact RCC Web Media Agency for Premier SEO Services and Social Media Marketing Michigan

When you're ready to get more the best digital marketing services for your business, including SEO, pay-per-click advertising, social media marketing, ecommerce website development, videography, photography and more, call RCC Web Media Agency at (888) 565-7102 or reach out through the contact form on our website.