Are you constantly asking what this tweeting and hashtaging is all about? Find out what those millennials are up to with these #TwitterTips
- Weigh and Scale your Options
Twitter used to be the largest platform to engage and reach a large number of followers with just one Tweet. Now that the platform is so popular it is hard to reach all your followers at once. So now you need to treat your Twitter business profile more as a personal tool to interact with your followers individually rather than all at once.
You can implement this idea by tagging your customers or distributors and thanking them for being a valued customer or business associate. Focus on creating personalized experiences and conversations with your followers rather than trying to reach the crowds.
2. Utilize Twitter Video
Much like Facebook Live, and Snapchat, Twitter has implemented a way to use video on their platform. Twitter Video is widely popular for businesses and with a statistic like 82% of Twitter users watch videos on the Twitter app, how are you not using this platform?
Engagement on Twitter has highly risen since implementing the video world and is encouraging 2.8x the retweets. Try using the personal effect from above with creating one on one conversations with your followers. You can mention your business followers or ask them questions and create a Q and A video.
3. Track your #Hashtags
Hashtags allow you to track the performance of a particular keyword and phrases. Keep track of your business hashtags by incorporating an external web link into the post allowing followers to find out more information about your brand or services when they click the link.
Of course, if you’d like some help optimizing your profile, our eMarketing team would be more than happy to help! Contact us today to talk about what we could do to help http://www.rccwebmedia.com/contact.aspx.